Your story is your strategy

Kusadama

Kusadama: Where clarity is the foundation of distinction

Kusadama is a narrative, content, and SEO agency that helps purpose-led companies define their voice and move forward with clarity, confidence, and a true competitive edge. We believe a clear and compelling story is the foundation of your strategy.

Founded by Julie Elaine Brown, a serial entrepreneur with experience with startups and Fortune 500s alike, she noticed most marketers focused on paid media and setting up systems before getting the basics right. Her Brand Alchemy Approach starts with crafting distinctive manifestos, positioning, and content that connects and inspires the right audience.

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Years of Living Dangerously Website launch photo

Since 2013

Our History​

A brand you can trust

For 15 years we’ve been helping brands define their purpose, tell their story, and turn strategy into measurable results.

Our Approach: Crawl, Walk, Run

At Kusadama, we focus on what actually moves a business forward. Strong brands grow from the basics done well: a clear story, a defined audience, and consistent messaging that supports both.

Before expanding into new channels, or amplifying paid spend, we make sure your narrative is sharp, your content works, and your customer experience is aligned.

This approach reduces wasted effort, simplifies decision making, and creates a foundation that supports real, measurable growth. When the essentials are solid, every future investment becomes more effective.

Start Here: Our Brand Growth Accelerator
WHAT TO EXPECT

Why Work With Us?

20+ Years As An Entrepreneur

I am a 4X founder and CEO who has sold multiple businesses.

I have built and scaled businesses from $0 to eight figures, helped companies establish a true product-market fit within a few months, and helped create revenue streams that alleviate the business owner from being tied to their laptops or shops.

Marketing & Strategy Executive

I am a purpose-driven marketing and strategy executive with 20+ years of experience leading growth, brand transformation, and innovation at Fortune 100 companies and high-growth startups. Proven ability to turn purpose into performance, marketing, brand, and digital transformation under one cohesive strategy.

A Trusted Partner

Founders and leaders require someone who helps them have more freedom, fun, and joy in their day-to-day working experience. The last thing you need is a marketing team that gives you more work or confusing direction. Our goal is to make your life easier as a trusted advisor. We’ve acted as entrepreneurs-in-residence at leading brands, and helped hire teams, design firms, and assisted in strategic alliances.

Who We Work With

We partner with founders, early stage companies, and established brands that want to strengthen their foundation before they scale. Our best work happens with teams that value clarity and understand that growth is easier with focused strategy.

We work with teams open to refining their story, defining their audience, and building the core elements that give every brand its power.

If you are ready to do the foundational work that makes marketing easier and more effective, we are the right partner.

PRODUCT LAUNCHES
That require thoughtful positioning, market understanding, and a compelling narrative
STARTUPS
Who want to build a clear identity before scaling
FOUNDERS
Who want a grounded narrative that reflects who they are
M&A / REBRAND
Preparing for a new phase of growth and in need of unified messaging
B2B / ENTERPRISE
Wanting to speak in a human way and build narratives that connect beyond jargon and internal complexity

Case Studies

Services

Our
Values

Clarity is power.
Meaning creates movement.
Excellence requires restraint.
Purpose builds permanence.

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