Hint: Spray & Pray Is Not The Key To Success I saw a post from an influencer on LinkedIn that irked me–it recommended a “spray and pray” approach with content. The theory is if you create tons of content, with little or no strategy, and get it out there all over, something will “work.” Statistically,
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Content Marketing For Improved Engagement Content Audit & Analytics Review Kusadama Enterprises, Inc. partnered with ZVD Media to perform an audit and analytics review of IBM Data Magazine’s Website and email newsletters. Services Analytics Review & Audit Content Strategy Email Marketing Strategy UX review Design review Website Audit Our audit consisted of a deep-dive into
Optimizing Customer Experiences Online B2B Ecommerce Optimization Kusadama Enterprises, Inc. has worked with NRG Energy, Inc on both their enterprise and consumer Website experiences. Working directly with NRG, Kusadama helped optimize the User Interface, Content Strategy, and overall experience for the C&I account experience. Our work involved deep data analytics review and assessment, wireframes, the
Ecommerce for Eve’s Apple Helping an Ecommerce Site Gain Awareness & Sales Eve’s Apple contacted Kusadama Enterprises for help with their ecommerce site. Our role was to create the Ecommerce and product marketing strategy to help drive awareness and sales. Services Digital Strategy Social Media Engagement Strategy Ecommerce Strategy Product Merchandising SEO on Product Pages
A Game-Changer For Pet Health A New Business Framework Pfizer/Zoetis Animal Health was looking for a game-changer in the digital arena, something that would dramatically alter the way people viewed animal health. With our partners ZVD Media, we concepted the first-of-its kind pet health tracker. Services Digital Strategy Business framework–we came up with the idea
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We love this quote–it’s perfect for the online world. When approaching your online marketing, it’s normal to feel overwhelmed and frustrated at slow progress, or not enough data, or conversely, too much data! We can help you focus your efforts on the key wins and competitive advantages, and help make your online efforts fun.
Website Launch: Years of Living Dangerously We are proud to announce: the Years of Living Dangerously website! Services B2C Content Strategy B2C Digital Strategy Copywriting SEO Digital and SEO training What is Years of Living Dangerously? Years of Living Dangerously is a new Showtime series about climate change. Executive Producers James Cameron, Arnold Schwarzenegger,
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